A common, albeit somewhat irritating trend, is to do teaser trailers for films and then release the full length trailer a bit later. It works from a marketing standpoint, but that’s about it.
With the Warner Bros. Pictures and New Line Cinema film “Annabelle”, having its first full length trailer released today, I’ve run into this exact issue. Of course, I knew I would, at some point, but had yet to figure out how to deal with it, until now. Ladies and gentlemen, another series to group things in!
This supernatural horror film stars Annabelle Wallis (“Fleming”, “Peaky Blinders”), Ward Horton (“One Life to Live”, “The Mighty Macs”), Eric Ladin (“Boardwalk Empire”, “The Killing”), Brian Howe (“Devil’s Knot”, “The Client List”), and Alfre Woodard (“Copper”, “12 Years a Slave”).
The film is being directed by John R. Leonetti (“The Butterfly Effect 2”, “Mortal Kombat: Annihilation”)and written by Gary Dauberman (“Swamp Devil”, “Bloodmonkey”).
The film is slated to open in theaters on Oct. 3.
The trailer still presents a film with lots of promise. The creepy factor is already there thanks to the doll, Annabelle.
This trailer, as is expected, greatly expanded on the story and what will happen to these characters. Not only do we see that, but plenty more of the others, like Woodard’s character and the role she’ll play.
I’m still greatly excited and surprised at the way the trailer was cut together. There was creepy score, which may or may not appear in the film itself, so there’s that to get excited about. Then, the use of the record player, which was brilliant. It set a different and somewhat unexpected tone, where you may be able to be caught off guard.
For better or for worse, depends on the person, there were plenty of creepy scares laced in there. I don’t think that it made the film too spoiler-y or will make the scares less impactful, but its good to see that there will be some creative moments. Will they work out well in the end? Who knows. I was trying to keep an eye out to see if there were a lot of uses of cliche horror tropes, but I don’t think there were, or at the very least, many. Film goers will be fortunate on that front.
When watching it, I actually forgot this was a specifically set period film. “The Conjuring” was in the 1970s, so this makes sense it would still be or earlier. That explains the well done job with set design and various props. This just adds another layer to the film.
This is a film produced by someone who’s done quite a good job with films past, so not only am I expecting a lot, I’m also optimistic. Perhaps than one should be, but that’s fine as this film has a lot of promise.